Apeejay School of Management

PGDM-CRM

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Course Details

Customer Relationship Management (CRM) today has evolved as a key element of a firm's competitive strategy. This initial information enables the firm to target customers with customized offerings, personalized communication and deliver higher level of sanctification . Over time it yields strong customer loyalty - paving way to lifetime relationship. CRM helps businesses use technology and human resources to gain insight into the behavior of customer and the value of those customers. World over, CRM is a fast growing industry, Banks and Financial services companies, among others, are employing customer reationship manager in huge numbers.This is a rapid growth job profile where professional managers help organizations cultivate relationships with its institutional customers as well as individuals.

Course Specialisaton

[Suggestion]

Customer Relationship

Eligibility

[Suggestion]

Graduate
Graduation in any discipline.

Other Details

[Suggestion]

Seats

Costs

Rs.600000/-

Affliated To

AICTE Approved.

Placement Assistance

Excellent Placements, Industry & International Linkages.

Scholarship

Educational Loan

Recognition for educational loans from Bank. All disputes shall be subject to exclusive Jurisdiction of Delhi courts only.

Hostel Facility

Career Opportunities In

[Suggestion]

Business Management (MBA)

Admission Information

[Suggestion]

Admission Test

Admission Process

Appejay School of Management considers (for PGDM)/MAT (For PGDM-CRM & PGDM-IB) scores for admission to its PGDM Programmes. The Admission is based on the following parameters: 1. Graduation/Post Graduation degree percentage. 2. CAT/MAT admission test score. 3. Group Discussion 4. Personal Interview The aspiring candidates should return the Application Form duly filled to the Admissions office by the stipulated date. The applications are carefully screened for superior academic performance and extra-curricular accomplishment of the candidates. GROUP DISCUSSION & PERSONAL INTERVIEW Based on the merit, candidates who qualify on the basis of CAT/MAT scores and graduation scores will be scored for Group Discussion & Personal interview is an essential element of the admission process , which is used to identify and assess interpersonal & communication skills, essential for management positions. Afere careful evaluation of previous record, and performance in the admission Committee prepares a list of short-listed candidates who will be offered.

Application Available Last Date

2009-04-16

Application form available at

The Application Form can be downloaded from the Website: www.apeejay.edu. GD/PI Date:-

Chandigarh:- 9 Jan.
Kanp

Application to be send to

Apeejay School of Management Sector VIII, Institutional Area, Dwarka Dwarka- 110077

Contact Phone no.

011-25363983